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SEO Manager

Forth is a data-driven health tech company that empowers people to reach their personal best through biomarker profiling. Founded by Sarah Bolt in 2016 Forth’s mission is to help people be the best versions of themselves.

Forth has gone from strength to strength over the last 5 years, seeing total revenue increase over 100% in the last 12 months. The founder was also the winner of the Health & Wellbeing Entrepreneur of the Year for Wales at the Great British Entrepreneur Awards in 2020.  All this in an incredibly challenging year!

Improving Women’s Health

Although Forth’s core objective is helping people proactively manage their health, they are particularly focused on women’s health.

The gender data gap is impacting health outcomes for many women, resulting in long waits for diagnosis of hormone-related conditions such as PCOS and endometriosis, and a lack of support for women going through the perimenopause.

To help close this gap and give women more control over their health Forth applied for and won an innovation grant to develop a ground-breaking new female health product – Female Hormone Mapping – which is truly unique in the marketplace.

Female Hormone Mapping predicts how women’s four key female hormones fluctuate over their entire menstrual cycle rather than just a single day. Using the latest techniques in artificial intelligence, Forth combine blood analysis with medical expertise and mathematical modelling, to give women unparalleled scientific insight into their personal hormone health, with support and advice from Forth’s Chief Medical Officer and leading endocrinology expert, Dr Nicky Keay.

Female Hormone Mapping and developing their mark within the female health space is a key focus for Forth.

The Role:

We are looking to build on this success by recruiting an SEO Manager who will report into the Head of Growth and help us deliver our ambitious growth objectives.

As SEO plays an integral part in our revenue growth objectives, we are seeking an experienced SEO Manager to join our digital marketing team. You will be responsible for creating and implementing effective SEO strategies to drive growth for both Forth and Forth Edge brands.

You will be working with external partners including our PPC agency, PR agency and copywriters, as well as our internal team including our content creator, tech team and designer.

Key Responsibilities:

  • Planning, developing and implementing successful SEO strategies that drive growth for both the Forth and Forth Edge brands.
  • Strong analytic skills and a keen eye for search optimisation to be able to spot opportunities to drive growth.
  • Hands-on experience in on-site, off-site SEO and link building.
  • Demonstrable experience in creating and implementing joined-up search strategies.
  • Ability to develop productive working relationships with external agencies and copywriters.
  • Experience in working with technical teams to advise and implement technical SEO best practices.
  • Providing monthly and quarterly SEO reports.
  • Staying up to date with the latest SEO and digital marketing trends and best practices.

Experience:

  • Strong c.3 years’ experience of SEO – analysis, implementation, and monitoring
  • Demonstrable experience using SEO tools & software
  • Experienced at driving growth for brands through your SEO expertise
  • On-page, Off-page and Link building skills
  • Self-starter, organised and structured working

Hours of Work:

This is a full-time position, 5 days a week, 7.5 hours per day.

Location:

Our office is based in Chepstow, just off the Severn Bridge. We currently work 2-3 days per week in the office and the other days at home.

Salary:

£30,000 – £35,000 pa depending on experience, plus work-based pension scheme and 25 days holiday a year.

Rewards and Benefits:

  • Free Baseline Plus test every 4 months
  • Free on-site parking
  • Flexible working – 2-3 days office-based

To apply for this position, please send in your CV to Louise Balmforth, Head of Growth, email: [email protected]. No agencies at present, thank you.

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